
MY STORY
RITA MARCON
FOUNDER - I.AM CONSCIOUS LIVING
KEYNOTE SPEAKER | FACILITATOR | LIFE INSPIRATION STORYTELLER
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ICF Accredited Transformational Thought Coach
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Enneagram Certified Coach
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High Performance Executive & Team Coach
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25+ years corporate leadership experience

MY STORY
This is my story with courage and clarity....
I was succeeding at everything - and losing myself in the process.
For over two decades I climbed. I led teams, drove results, and delivered on every target placed in front of me. From the outside, I had built a career to be proud of. One the inside, I was running on empty.
Somewhere in the middle of a high pressure corporate career, I hit a wall. The exhaustion wasn't just physical - it was existential. I had be so focussed on leading others that I had completely lost sight of who I was, what I truly valued, and why any of it mattered.
The burnout became a breakthrough.
It forced me to ask questions I had been too busy to sit with. Who am I beneath the title? What kind of leader do I actually want to be? What does it mean to lead from a place authenticity rather than performance?
I realised that real leadership doesn't start with strategy or systems— it starts within. When we lead from self-awareness, clarity, and genuine purpose, everything else transforms arounds us.

That realisation changed the direction of my life. I went deep — into conscious leadership, the Enneagram, and the inner work that most leadership programs don't dare to touch. What I found was a framework for transformation that I knew I had to bring to others.
Today, I work with leaders, entrepreneurs and change makers across Australia, New Zealand and beyond — not to teach them not only how to manage others better, but to help them lead themselves first. Because when you do, the way you show up for your team, your organisation, and your life changes completely.
If any part of my story sounds familiar, I'd love to connect.
WHY LIVED EXPERIENCE MATTERS
The most powerful leaders have lived what they teach.
Leadership theory is everywhere. But the leaders who create lasting change aren't the ones who've read the most books — they're the ones who have done the honest, often uncomfortable work of looking inward and choosing a different way forward.
Rita doesn't guide others through territory she hasn't walked herself. Every framework, every tool, every conversation she holds is grounded in her own lived experience of burnout, reinvention, and the quiet courage it takes to lead from purpose rather than performance.
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"You can't lead others to a place of authenticity you haven't visited yourself.
The inner work isn't optional - it's the whole point."
FROM INTENTION TO IMPACT
When intention becomes action,
action become impact
Conscious living isn't a destination — it's a daily practice. Here is the journey we walk with every client, from the first honest conversation to lasting, meaningful change.

1
Awareness
We begin inside. Understanding your patterns, your motivations, and the unconscious behaviours that are shaping how you lead — often without you realising it.
2
Intention
From clarity, intention is born. We get specific about who you want to be as a leader, what you stand for, and the conscious choices that will align your actions with your values.
3
Impact
Intention put into action creates ripples. In your team, your organisation, your relationships, and your world. This is the transformation that lasts — because it comes from within.
Promise to you.
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We will champion your highest potential — even on the days you can't see it yourself
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A safe, confidential space to show up exactly as you are
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Honest challenge delivered with care and compassion
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Accountability to your standards, not ours
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Every session ends with clear, intentional action
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The work doesn't stay in the room — it ripples into everything
CERTIFICATIONS
At I.AM Conscious Living, we bring over two decades of experience in coaching, facilitation, and leadership consulting — grounded in an ongoing commitment to personal growth and professional development.
Our practice draws on advanced training in conscious leadership, self-empowerment, and the Enneagram, alongside continuous learning from global thought leaders and evolving methodologies.




